YOUR LEAD MAGNET IS THE FREE GUIDE, QUIZ, WEEKLY, MONTHLY, DAILY PLANNER, ETC... that you are offering.

This means that when a prospect clicks on your link, they will go to a landing page and give you their email address in exchange for a valuable piece of content. This content is called your lead magnet and it's free.

You are going to create one because we want you to understand how simple it is to do this.

Don't skip this step. It should take about an hour to write out the words for your lead magnet.

TAKE ACTION:

1. Watch this video

2. Go through lead magnet details from the download

3. Keep going through this module until you get to the lesson that tells you to create your lead magnet.  ONLY THEN.. do I want you to begin working on your lead magnet creation.

Remember, everything you are writing will prove to them that you have value to bring to them and that you are the solution they've been looking for.

Additional Thoughts:

When it comes to lead magnet creation, you're going to need to do some research, provide real value, not fluff and make sure that what you provide doesn't sound like what everyone else sounds like.  This isn't hard, it just takes a little extra "umph" to be different and over deliver in content not quantity. More is not a replacement for quality. Make sure you provide quality/value.